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Tarte Cosmetics is an American cosmetics company. Its headquartered in New York City. Maureen Kelly founded Tarte Cosmetics in 1999, starting with a cheek stain featured on the cover of Self magazine in 2000. The company’s products were sold at Henri Bendel in the same year, at Sephora in 2003, at QVC in 2005, and at Ulta Beauty in 2010. If you want to write interesting articles, we are here to publish your thoughts at contact@digitalbeautyweb.com

Tarte products remain sold in U.S. department stores, including Macy’s and Beauty Brands, as well as in Sephora stores globally. Maureen Kelly founded Tarte Cosmetics, which pursued her interest in cosmetics when she couldn’t find effective makeup that provided a natural yet glamorous look. With the support of her first husband, Kelly worked out of her apartment until she developed her cheek stain, which gained attention from beauty writers and led to Tarte’s launch in Sephora in 2003 and on QVC two years later.

Tarte Cosmetics avoids using parabens, mineral oil, synthetic fragrances, and gluten in its products. Parabens disrupt hormones, mineral oil clogs pores and may contain toxins, synthetic fragrances pose allergy risks, and gluten causes reactions if consumed accidentally.
Tarte is a makeup brand certified by PETA and committed to cruelty-free products. While not entirely vegan, Tarte offers individual products made only with vegan ingredients and does not test on animals or sell harvests where animal testing is legal.

Tarte is a famous brand among beauty fans, and its products remain identified for their high quality and long-lasting formula. Tarte is an excellent option if you are searching for natural and cruelty-free makeup.

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